Google’s recently made some huge changes to its SEO algorithm. This particular update was much bigger than the previous major updates (panda and penguin) according to Google’s Webmaster Trends analyst Zineb Ait Bahajji. They explain:
Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.
So what this all means is that this big change all comes down to one very important factor, and that’s whether your website, landing pages, and blog are fully optimised for mobile and tablet devices. Make no mistake with over 48 percent all google searches and traffic are made on mobile and tablet devices. Mobile-friendly websites are now more important than ever for business searchability. The team at SumAll have reviewed the changes and made this handy infographic with tips for businesses.