When this nationally acclaimed bariatric and weight loss practice wanted to build their digital brand from scratch, they got in touch with us to help. We took the surgery’s many achievements along with their technical requirements to build a cohesive, synergised brand and digital strategy. The website and collateral offers an authentic and professional presence and resulted in an increase of enquiries.
Mr Efthimiou approached AmeenDigital with a completely blank digital footprint for his successful and respected Bariatric practice. Mr Efthimiou felt like it was time to embrace ‘digital’ and start showcasing the life-changing services they provide.
As well as building a new website, we completed a full rebrand for the practice, including a new logo and stationery, website content creation, plus long-term management of the site.
It was imperative that the website was more than a visual representation of the practice but included functionality to book appointments.
Working with Mr Efthimiou throughout, we began the process with a completely new branding strategy. We implemented this with a refreshed logo design and accompanying stationery, which then served as the cornerstone branding concept to take through to the website.
Our in-house copywriters assisted in crafting content for the website to inform potential patients while also optimising the site for SEO.
The completed project received excellent feedback from both patients and peers, with his client base positively embracing the name change. As well as a reinvigoration of the brand, look and messaging, the website design also led to an increased number of appointments and leads.